^ Glenday, Craig (2009). Craig Glenday (ed.). Guinness World Records 2009. GUINNESS WORLD RECORDS (paperback ed.). Random House, Inc. p. 241. ISBN 9780553592566. Retrieved September 18, 2009. Most popular MMORPG game(sic) In terms of the number of online subscribers, World of Warcraft is the most popular Massively Multiplayer Online Role-Playing Game (MMORPG), with 10 million subscribers as of January 2008.

Blizzard makes use of a system known as Warden on the Windows version of the game to detect third-party programs, such as botting software, allowing World of Warcraft to be played unattended. There has been some controversy as to the legality of Warden. Warden uses techniques similar to anti-virus software to analyze other running software on the players' PCs, as well as the file system. However, unlike most anti-virus software, it sends a portion of this information back to Blizzard, which caused privacy advocates to accuse it of being spyware.[122] One example of the information Warden collects is the title of every window open on the system while WoW is running.[123] On the other hand, many gamers responded positively to the development, stating that they supported the technology if it resulted in fewer cases of cheating. Blizzard's use of Warden was stated in the Terms of Agreement (TOA).[124]


As characters progress in World of Warcraft and take on some of the toughest challenges, many of the rewards received are bound to that character and cannot be traded, generating a market for the trading of accounts with well-equipped characters. The highest noted World of Warcraft account trade was for £5000 (€7000, US$9,900) in early September 2007. The high price was due to the character possessing items that at the time were owned by only a handful out of the millions of active players, due to the difficulty in acquiring them. However, Blizzard banned the account five days after the purchase.[142]
Hacia finales de 2007, fueron lanzados una serie de anuncios para la televisión en los que salían celebridades como Mr. T, William Shatner, y Verne Troyer hablando sobre las distintas clases de los personajes en el juego.56​ Se lanzó en español uno con Guillermo Toledo, y en francés uno con Jean-Claude Van Damme.57​ Se lanzaron dos más en 2008, uno con Ozzy Osbourne y otro con Steve Van Zandt.58​
The Warden's existence was acknowledged in March 2008, during the opening legal proceedings against MDY Industries.[125] The lawsuit was filed in federal court in Arizona, and also listed Michael Donnelly as a defendant. Donnelly was included in the suit as the creator of MMO Glider, software that can automatically play many tasks in the game. Blizzard claimed the software is an infringement of its copyright and software license agreement, stating that "Glider use severely harms the WoW gaming experience for other players by altering the balance of play, disrupting the social and immersive aspects of the game, and undermining the in-game economy." Donnelly claims to have sold 100,000 copies of the $25 software.[126]
El mapamundi de World of Warcraft es muy extenso, ya que cuenta (a partir de las expansiones) con CUATRO dimensiones o mundos: Azeroth, Terrallende, Draenor y Argus, que cada uno cuenta con continentes, numerosas regiones, ciudades y mazmorras que se pueden explorar. Las tierras incluidas con el juego básico son los Reinos del Este y Kalimdor. Después, con cada expansión se fue aumentando poco a poco el mapamundi añadiendo nuevas zonas a explorar, o remodelando las tierras anteriores, actualmente el juego base World of Warcraft Battlechest incluye contenido explorable hasta la expansión de Legion, incluyendo las dos tierras mencionadas anteriormente, Pandaria, Terrallende y Rasganorte.
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