El Lanzador de Blizzard es un programa diseñado para ejercer como punto de partida para los jugadores de World of Warcraft, sirve tanto para arrancar el juego como para actualizarlo. Fue incluido por primera vez en el parche 1.8.3. Además también incluye noticias, acceso a la página de asistencia técnica, acceso a los reinos de prueba (para probar parches antes de su lanzamiento al público), actualizaciones a Warden (sistema antitrampas implantado por Blizzard) y actualizaciones para el propio lanzador.27​ El parche 3.0.8 rediseñó el lanzador y permite cambiar la configuración del juego. Un nuevo rediseño en la versión 4.0.1 incluyó la actualización "al vuelo" permitiendo la descarga e instalación de actualizaciones de contenido mientras se está utilizando el juego.
Blizzard routinely applies older expansions to all accounts as new expansions are released. On June 28, 2011, The Burning Crusade expansion was automatically applied to all previous Warcraft accounts at no cost. On September 19, 2012, the same thing was done with the Wrath of the Lich King expansion,[67] and on October 15, 2013 the Cataclysm expansion was also applied.[68] On October 15, 2014, Mists of Pandaria was applied to all accounts following the release of Warlords.[69] On May 17, 2016, Warlords of Draenor was applied to all accounts to coincide with the release of the Warcraft movie that gives a 30-day trial of the game.[70] All The Burning Crusade, Wrath of the Lich King, Cataclysm, Mists of Pandaria and Warlords of Draenor content is now effectively part of the original game, with all new World of Warcraft accounts automatically including these expansions upon creation.[67] As of the pre-patch release of Battle for Azeroth in July 2018, all expansions up to Legion are included in the base game.[71]
Hacia finales de 2007, fueron lanzados una serie de anuncios para la televisión en los que salían celebridades como Mr. T, William Shatner, y Verne Troyer hablando sobre las distintas clases de los personajes en el juego.56​ Se lanzó en español uno con Guillermo Toledo, y en francés uno con Jean-Claude Van Damme.57​ Se lanzaron dos más en 2008, uno con Ozzy Osbourne y otro con Steve Van Zandt.58​
A number of facilities are available for characters while in towns and cities. In each major city, characters can access a bank to deposit items, such as treasure or crafted items. Each character has access to personal bank storage with the option to purchase additional storage space using in-game gold.[29] Additionally, guild banks are available for use by members of a guild with restrictions being set by the guild leader.[30] Auction houses are available for players to buy and sell items to others in a similar way to online auction sites such as eBay.[31] Players can use mailboxes, which can be found in almost every town. Mailboxes are used to collect items won at auction, and to send messages, items, and in-game money to other characters.[15]
Less than two months after beginning operation of World of Warcraft in China on September 19, 2009, NetEase was ordered to immediately stop charging players and to cease accepting registrations.[108][109] A press estimate indicated that if World of Warcraft were shut down in China, the loss of subscribers would have caused Activision Blizzard's earnings to fall from 65 cents per share to 60 cents per share.[108] In April 2008, World of Warcraft was estimated to hold 62 percent of the MMORPG subscription market.[110] The game has grossed $9.23 billion in revenue, making it one of the highest-grossing video games of all time, along with Space Invaders, Pac-Man and Street Fighter II.[111]
The practice of buying or selling gold in World of Warcraft has generated significant controversy.[143] On February 21, 2008, Blizzard released a statement concerning the consequences of buying gold. Blizzard reported that an "alarmingly high" proportion of all gold bought originates from "hacked" accounts. The article also stated that customers who had paid for character leveling services had found their accounts compromised months later, with all items stripped and sold for virtual gold. The article noted that leveling service companies often used "disruptive hacks ... which can cause realm performance and stability issues".[144] In April 2015, introduced a means to sell in-game gold for real money. A player may spend $20 on a one-month "game time token" that can be sold for in-game gold on the auction house.[36]

Su utilidad radica en su capacidad de ser Heal o DPS, dependiendo de la rama de talentos que tome el jugador, aunque preferentemente está diseñado para la sanación. Usan la armadura de tela, por lo que no son buenos en el combate cuerpo a cuerpo. Emplean el conocido sistema de maná para usar sus facultades, este disminuye a medida que las utilizan, pero se regenera periódicamente y a diferencia de la Ira, solo está limitada por el equipamiento del personaje. Posee dos ramas de talentos dedicadas a la curación, una de ellas es más rápida pensada para curar individualmente y en el uso de escudos, además de tener que hacer daño para aumentar la sanación (Disciplina), y la otra para curar a grandes cantidades de manera colectiva, aunque tarde más en cargar las habilidades (Sagrado), o bien pueden desempeñar el rol de DPS usando la rama de talentos especializada en el uso magia oscura de daño periódico (Sombra).
When players create World of Warcraft accounts, they are asked to choose a username and password. Afterward, whenever they play World of Warcraft, they are asked to supply the same username and password in full. This is also the case when using account management facilities online. This type of authentication is vulnerable to keystroke logging. While this is not unique to World of Warcraft and is common to many MMORPGs, the game has been directly targeted with trojans being specifically crafted to capture account login details.[112] Attacks have been reported as early as May 2006 and may extend as far back as July 30, 2005.[113] The game does, however, allow players to save their account name to the program to allow the player to only have to type their password.[114]
The game's audio was well received, particularly the background music. By assigning music to different areas of the game world, reviewers felt that the fantasy style added to the player's immersion,[81] and that the replay value was increased.[20] The sounds and voices used by characters and NPCs, as well as the overall sound effects, were felt to add a "personality" to the game.[81]
Su utilidad radica en su capacidad de ser Heal o DPS, dependiendo de la rama de talentos que tome el jugador, aunque preferentemente está diseñado para la sanación. Usan la armadura de tela, por lo que no son buenos en el combate cuerpo a cuerpo. Emplean el conocido sistema de maná para usar sus facultades, este disminuye a medida que las utilizan, pero se regenera periódicamente y a diferencia de la Ira, solo está limitada por el equipamiento del personaje. Posee dos ramas de talentos dedicadas a la curación, una de ellas es más rápida pensada para curar individualmente y en el uso de escudos, además de tener que hacer daño para aumentar la sanación (Disciplina), y la otra para curar a grandes cantidades de manera colectiva, aunque tarde más en cargar las habilidades (Sagrado), o bien pueden desempeñar el rol de DPS usando la rama de talentos especializada en el uso magia oscura de daño periódico (Sombra).

Seven expansions have been released: The Burning Crusade, released in January 2007; Wrath of the Lich King, released in November 2008; Cataclysm, released in December 2010; Mists of Pandaria, released in September 2012; Warlords of Draenor, released in November 2014; Legion, released in August 2016; and Battle for Azeroth, released in August 2018. Players are not required to purchase expansions in order to continue playing; however, new content and features such as higher level caps and new areas may not be available until they do so.
The Warden's existence was acknowledged in March 2008, during the opening legal proceedings against MDY Industries.[125] The lawsuit was filed in federal court in Arizona, and also listed Michael Donnelly as a defendant. Donnelly was included in the suit as the creator of MMO Glider, software that can automatically play many tasks in the game. Blizzard claimed the software is an infringement of its copyright and software license agreement, stating that "Glider use severely harms the WoW gaming experience for other players by altering the balance of play, disrupting the social and immersive aspects of the game, and undermining the in-game economy." Donnelly claims to have sold 100,000 copies of the $25 software.[126]

^ "Patch Notes 3.3.3". Blizzard. Archived from the original on May 22, 2010. Retrieved June 15, 2010. Authenticator Frame: If a player has a Battle.net Authenticator attached to his or her account and selects Remember Account Name at the login screen, the next time that player logs into World of Warcraft, a field to input the Authenticator code will be displayed below the password field.
Much of World of Warcraft play involves the completion of quests. These quests are usually available from NPCs.[19] Quests usually reward the player with some combination of experience points, items, and in-game money. Quests allow characters to gain access to new skills and abilities, as well as the ability to explore new areas.[20] It is through quests that much of the game's story is told, both through the quest's text and through scripted NPC actions.[21] Quests are linked by a common theme, with each consecutive quest triggered by the completion of the previous, forming a quest chain. Quests commonly involve killing a number of creatures, gathering a certain number of resources, finding a difficult to locate object, speaking to various NPCs, visiting specific locations, interacting with objects in the world, or delivering an item from one place to another to acquire experience and treasures.
Especialista en ataque con armas a distancia, además de acompañarle una mascota que ayuda en combate. Disponible para Elfos de la Noche, Humanos, Tauren, Orcos, Elfos de Sangre, Enanos, Draenei, Trol, Renegados, Goblin, Huargen y Pandaren. Poseen tres especializaciones en la rama de talentos: Puntería (daño con armas a distancia), Bestias (más daño con mascotas), o Supervivencia(énfasis en trampas y defensa a corta distancia). Aunque en un inicio eran capaces de llevar todo tipo de armas excepto varitas y mazas, desde el lanzamiento de Mists Of Pantaria (cuarta expansión del juego) pueden usar tan solo ballestas, arcos y armas de fuego. Utilizan armaduras de malla a partir del nivel 40. Generalmente, determinándose por sus propios talentos, hay tres tipos de mascotas:
Son asesinos, se especializan en utilizar una gran variedad de armas con las dos manos, aunque el arma icónica de esta clase es la daga. Es una clase clave tanto para el PVE como el PVP por su capacidad de inutilizar a sus contrincantes , cualquiera de sus tres ramas de talentos (Asesinato, sutileza y combate) es compatible para las dos cosas depende de los gustos del jugador. Su rol se basa en énfasis en el sigilo, los venenos y el control. Usa energía como recurso.

In December 2015, Blizzard sold an in-game battle pet named Brightpaw for $10 with all proceeds going to the Make-A-Wish Foundation.[145] This resulted in a new Blizzard record donation of over $1.7 million to Make-A-Wish.[146] In December 2016, Blizzard again sold a battle pet named Mischief for $10; it helped raise more than 2.5 million for Make-A-Wish.[147] In September 2017, Blizzard sold a battle pet named Shadow the fox for $10, with proceeds going to the Red Cross to help with disaster relief.[148]
El mapamundi de World of Warcraft es muy extenso, ya que cuenta (a partir de las expansiones) con CUATRO dimensiones o mundos: Azeroth, Terrallende, Draenor y Argus, que cada uno cuenta con continentes, numerosas regiones, ciudades y mazmorras que se pueden explorar. Las tierras incluidas con el juego básico son los Reinos del Este y Kalimdor. Después, con cada expansión se fue aumentando poco a poco el mapamundi añadiendo nuevas zonas a explorar, o remodelando las tierras anteriores, actualmente el juego base World of Warcraft Battlechest incluye contenido explorable hasta la expansión de Legion, incluyendo las dos tierras mencionadas anteriormente, Pandaria, Terrallende y Rasganorte.
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